SanPArt: murals in
Augmented Reality

In this intervention, we used Augmented Reality to enhance three of the eleven murals created during the urban and social regeneration project in Bari's San Paolo district.

Our aim was to give a new life to these works of urban art, making them interactive and accessible to a wider public.

DETAILS

PLATFORMS

CLIENT

DOC Creativity

TARGET AUDIENCE

CITIZENS AND TOURISTS

CATEGORY

GAMIFICATION

  • Digital interaction

    Murals are no longer just to be observed, but to be experienced. Viewers can interact with the works, discovering hidden details and new perspectives that enrich the visual experience.

  • Connecting art and technology

    The integration of Augmented Reality has created an innovative bridge between urban art and digital technologies, making the murals accessible and engaging to a wider, technologically aware audience.

  • Cultural valorisation

    The cultural value of the artwork, amplified by Augmented Reality, is accessible not only on site, but wherever the QR code is present, enabling the experience directly from one's own device.

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