APPennino:
Trail of treasures
The project was created with the aim of promoting the territory of the Bolognese Apennines, making the discovery of its historical workshops and cultural wonders an interactive and fun experience.
Through play and exploration, the app aims to involve families in an adventure that combines learning and appreciation of the local heritage.
DETAILS
PLATFORMS
CLIENT
Unione dei Comuni dell’Appennino bolognese;
Unione dei Comuni dell’Appennino di Savena-Idice
TARGET AUDIENCE
FAMILIES AND CHILDREN
CATEGORY
GAMIFICATION
Play and Explore
The app offers an interactive map of the area, highlighting historic shops and points of interest. Children can follow a treasure hunt-style route, guided by a friendly character, Baby Tasso, through quizzes and games that are activated when they physically visit the marked shops.
Rewards and incentives
By completing quizzes, users earn virtual stamps. Once they have collected at least 5 stamps, they can redeem a prize at a designated point. This system incentivises visits to multiple locations, encouraging complete exploration of the territory.
Valorisation of the territory
The app supports local commerce, making the area more attractive and sustainable. It promotes the culture and traditions of the Bolognese Apennines, strengthening the bond between the community and visitors.